Freelance profile

Michele Witthaus

As a highly skilled writer and editor, I have freelanced for more than two decades across a variety of sectors and media. I fulfil the following roles: Freelance or permanent writer, copywriter, advertising copywriter, journalist, correspondent, reporter, feature writer, direct marketing materials writer, editorial writer, IT journalist, marketing communications writer, press release writer, documentation writer, technical writer, critic, script writer, editor, editorial consultant, web editor, book editor, text editor, copy editor, researcher, proof reader. I work from two locations: Cyprus, and the UK. I freelanced successfully in London and the Southeast for 10 years before establishing my office abroad.

Contact details:

Region/nation: South East
Country: United Kingdom
Website: http://www.tangiblethings.com
Telephone: Skype m.witthaus

Skills:

See suggested rates:

Online journalismRates: Online/writing
Feature writerRates: Print media
ReporterRates: Reporter
Book writerRates: Print media - writing books
Public RelationsRates: PR
ProofreaderRates: Sub-editing
from the Freelance Fees Guide.

Subjects:

  • Advertising
  • Design
  • Technology
  • Arts/entertainment
  • Charity/voluntary sector
  • Business and commerce
  • Consumer affairs
  • Industry
  • Public relations
  • Media

Profile last updated: 2009-02-04 08:22:37


Extra information:

Copywriting

I work as a freelance copywriter, both directly for clients and for advertising and direct marketing agencies.

I have written copy for a variety of major global companies in IT, CRM, telecommunications and other fields (including Nokia, Microsoft,T-Mobile, Fujitsu-Siemens, Canon, Seagate and Gartner).

Work carried out since 2006 for the London office of international advertising agency Contra includes a major project for Nokia during its merger with Siemens to form Nokia Siemens Networks. For this project, I wrote most of the customer-facing web synopses of the new company's products. I also rewrote extensive materials to reflect the new merged corporate identity of the group.

During 2008, I worked for Ultima Communications, a Paphos-based advertising agency with offices in Cyprus and Serbia. I wrote copy for many different purposes, for both local and international clients. This included writing major proposals for global organisations such as Ernst & Young.
In 2008, I also wrote web materials for Fujitsu Siemens.


Journalism

While living in the UK from 1996 to 2006, I contributed features, reviews, news stories, news analyses, special reports and profiles to a wide range of media. Subjects covered include marketing, advertising, retail, branding, business strategy, new media, recruitment, travel, PR, e-commerce, arts and design.

Publications in which my articles have appeared include Adline, Brand Strategy, Business Age, Business Evolution (Cable & Wireless publication), Business Franchise, Connect, The Customer Report, Director, DM Business, Enable (Energis publication), Eurograduate (the European graduate guide), European Retail News, FX, The Grocer, In-Store Marketing, Lighting Design, Marketing Week, Meetings & Incentive Travel, NB (KPMG Consulting customer publication), PR Week, Precision Marketing, Professional Recruiter, Recruit, Retail Equipment & Design, Solutions (Sage software customer publication), The South Africa Times and Tate magazine.